Technology & Fashion FINALLY Meet
New Jersey shoppers are in for a month long treat, according to the latest collaboration to hit the news. HP and TEEN VOGUE have teamed up to combine the latest fashions trends, styles and technology at its TEEN VOGUE Haute Spot concept store. The industry has finally realized that technology has now become one of the hottest accessories women wear. Similar to the description (in the press release) regarding the choice of technology chosen by HP, women have also fused fashion, form and function in their daily lives. The collaboration will work towards using fashion-forward technology as a driver in their store.
HP is hooking up the store with TouchSmart PCs to bring you one touch closer to watching past episodes of The Hills, to allow you to upload and print pictures from http://hphauteshot.com, and to allow you to mess around with the computers. They are incorporating the latest and greatest digital clutch, the Mini 1000 Vivienne Tam edition in the store, alongside the Pavilion dv2 entertainment notebook PC.
As a leader of sexy, cutting edge technology, HP appears to be a great candidate to drive the customers of this store towards the fusion of technology and fashion. Technology has grown from being just a fuzzy ‘gray’ area (to me) to now being an area that complements my style – not only my style of fashion, but also my style of living. No one wants an ugly bulky gadget to lug around in their purses – duh!