CuteGeek

Many of us rely on reviews to provide that ‘connection’ we seek when products spark an interest and we almost want to buy. A friend of mine sent me an article this morning highlighting just that. More and more women are depending on the internet to delve a little deeper into their shopping experience, meaning instead of only buying things online, they are actually researching and comparing opinions, prices, etc. before entering that credit card data. Women are using the internet to share tons of information (blogs, pictures, advice, etc.), and the research behind the article show that the participation in these social networking sites/activities are actually influencing the decisions these busy women make in their daily lives. Continue Reading…